When Dave and Gail Liniger founded RE/MAX, it was one office with one employee. What began in 1973 as "a pad of paper and a dream" is now a global real estate franchise network that spreads across the world. Along the way, RE/MAX fundamentally changed the way the real estate industry conducts business.
In an industry rife with mergers and acquisitions, RE/MAX is the only major real estate network still owned and directed by its original founders.
RE/MAX stands for "real estate maximums"
In exchange for paying a management fee and a share of the monthly office overhead, RE/MAX Associates keep the maximum allowed amount of their commissions and receive the many benefits of RE/MAX programs and services.
By offering Associates maximum commissions and maximum career freedom, RE/MAX influenced competitors to re-examine and adjust their own policies toward sales agents, thus dramatically changing the industry.